Description

SPONSORSHIP AVAILABLE: This workshop provides a broad, easy-to-understand overview of what goes into creating a business plan. It’s perfect for anyone who is already in business and needs to update or make their business plan as well as those new to the world of entrepreneurship and wanting a practical introduction to the building blocks of starting and organizing a business.

What We’ll Cover:

• What is a Business Plan and why do I need one? Learn why a business plan is important and how it serves as a roadmap for your business.
• Choosing a Legal Structure: Get a basic understanding of the different types of business entities
• Gain an in-depth understanding of each component of the business plan
• Outlining Your Marketing Approach: Explore how to think about customers, branding, and outreach at a beginner level.
• Understanding the Numbers: Get introduced to basic financial considerations like startup costs and pricing.
• Planning for Growth: Hear simple strategies to help you think ahead as your business develops.

Our Instructor:

Brooke Siler
Assistant Director

Tennessee Small Business Development Center
Middle Tennessee State University